Archive for August, 2009

2006 Toyota Matrix: Value Meets Fun

Sunday, August 23rd, 2009

During the early part of this decade Toyota was examining its vehicle line up and the decision was made to build a car to entice young people who were looking for something that was small, fun to drive, and affordable. While the Corolla served faithfully in this capacity, Toyota needed something that spoke excitement. The Corolla just wasn’t that kind of a car and something radically different was needed. Enter the Matrix. Based on the Corolla platform, the Matrix does what no Corolla can do: turn heads. Let’s take a look at this sporty compact and see how the 2006 model stacks up.

In 2003, the Matrix was introduced to the North American market. Built in California as a joint venture with General Motors – the Pontiac Vibe is its twin – the Matrix is aimed toward budget conscious young people who want a car that makes a statement. (more…)